HUMAN HEADPHONES

Launching a new kind of headphone

 

Human Headphones was an Indigogo phenomenon that attracted millions in start-up capital. They came to Cinco shortly after a major funding round. We had to quickly find their market opportunity, then build out a brand that would appeal to our target customer and price point. I was responsible for developing their brand strategy, platform, messaging framework, and website messaging.

 
 
 
 
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